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Career & Success Blog

From Kolam to UX - A journey of design, growth, and resilience

How traditional art forms and family traditions shaped my path from homemaker to UX professional, teaching me the foundations of design thinking.

By Roopa Rao · Mar 20, 2026
Accessibility (A11Y) Foundation Short Stories

5 Must-Know Accessibility Rules for Inclusive Design

As a designer, your role goes beyond creating visually appealing interfaces. You need to ensure that every product is inclusive, accessible, and usable by a diverse range of people

By Roopa Rao · Mar 20, 2026
Accessibility (A11Y) Foundation Short Stories

Colour Psychology in Design

Different colours evoke specific feelings, like blue for trust, red for energy, or green for growth. This can shape how people interact with products, brands, and environments.

By Roopa Rao · Mar 20, 2026
Career & Success Healthcare UX Blog

Healthcare Slowed Me Down. It Made Me a Better Designer

Healthcare slowed me down, but made me a better designer. It made me more thoughtful. More disciplined. More aware that even small design decisions can carry significant consequences.

By Roopa Rao · Mar 20, 2026
Healthcare UX Interaction Design Blog

The Pill Box is a UX Problem

When we talk about Healthcare UX, we generally think about digital products - apps, dashboards, and technology integration. But physical healthcare products are used every single day, and yet they are rarely discussed from a design perspective. Here are a few of my design thoughts on something as simple and as important as a pill box.

By Roopa Rao · Mar 20, 2026
Foundation Blog

UX vs Product Design - A Beginner’s Guide

In simple terms, UX design is about designing the user’s experience, while Product design is about designing the entire product strategy and experience. UX can be seen as a specialised skill, whereas product design is a broader role that requires understanding both users and business.

By Roopa Rao · Mar 20, 2026